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Our story

A modern floral studio with a softer point of view

it was always flowers is a luxury online flower boutique shaped by seasonal flowers, refined colour, and an intimate gifting experience.

Florist arranging flowers at a studio table

it was always flowers was created for people who want flowers to feel personal, composed, and beautifully finished. Our studio works with seasonal stems and a restrained palette to create arrangements that feel elegant without being overstated.

Every bouquet is made by hand, wrapped with care, and styled for the occasion, whether it is a birthday, anniversary, wedding, sympathy gesture, or an everyday celebration.